Housing Pact to Give Residents Greater Say in Euston Regeneration
Camden Council has launched a new Housing Pact to strengthen transparency and community voice in the delivery of new homes across Euston - as part of the regeneration of the area around the new HS2 terminal.
The Euston Housing Pact is the first of its kind produced by Camden Council and has been introduced to set clear commitments between the Council, local communities and developers on how new homes will be delivered in Euston - including affordable homes and new community infrastructure.
The Pact will also require future developers to demonstrate how local communities have acted as a key partner throughout the development process, shaping and informing housing proposals.
It will ensure residents remain active partners in shaping regeneration in their neighbourhood as plans for new development come forward. Key areas of commitments within the Pact include:
Engagement and participation - structured and ongoing resident influence
- The Council will establish a Euston-wide Residents’ Housing Panel, along with site-specific panels, to shape housing and regeneration decisions and developers will be encouraged to work in partnership with the panels.
- An Engagement Strategy will also be developed with residents to ensure meaningful, consistent and long-term community involvement is effectively enacted.
Housing delivery – affordable, sustainable homes that support existing communities
- The Pact reinforces Camden’s commitment to delivering affordable, sustainable homes and improving existing housing wherever possible.
- The Council will also develop a Euston re-housing and local lettings policy in partnership with local residents to support existing communities to remain part of the area as new homes are delivered.
Neighbourhood quality - opportunities and investment for communities
- The Council will continue to secure social value outcomes from development, including new jobs, skills and training opportunities for local residents and young people.
- It will also work with communities to develop a Public Realm and Open Space Strategy to create greener, healthier streets with better air quality - ensuring that streets and spaces are playable, safe and well designed, and setting clear expectations for developers to follow suit.
The Pact sets clear commitments for development on Council-owned sites, where Camden can directly embed its principles into regeneration, procurement and planning decisions.
For land owned by others, the Council will use its role as the Local Planning Authority - alongside its wider influence - to shape development proposals in line with the Pact.
Progress will be publicly tracked through a Pact Action Plan, which sets out how the commitments will be delivered, and the Council has committed to update the community at a public meeting in autumn 2026.
Euston is a once-in-a-century opportunity to deliver vital new homes, create thousands of jobs, new opportunities, and deliver significant community investment. This Housing Pact will ensure residents are genuinely able to influence the decisions being made about where and how those homes are delivered, and to be a part of the change they see happening around them.
The Council is proudly endorsing these commitments, and we will embed them across our work and partnerships as regeneration plans begin to take shape. We will also be calling on all future developers, partners and stakeholders in Euston to follow our lead and to play their part in building a future for Euston that truly reflects the ambitions and voices of the local community.
Camden Council is working with the Euston Housing Delivery Group and the Ministry of Housing, Communities and Local Government to explore how thousands of new homes, including affordable homes, could be delivered in and around Euston in the years ahead. A key priority has been ensuring that future housing development reflects the needs and priorities of the local community in Euston.
Euston is at the centre of one of the most significant regeneration projects in the country. This Pact makes clear that the residents who live there will not simply watch that change happen, they will get an active role in it.
It reflects what local people believe makes a good home and neighbourhood, from affordability and thoughtful design to safety and community life. As regeneration in Euston begins to take shape, this Pact will help ensure it happens in a way that safeguards and benefits the thriving communities who call it home.
The Euston Housing Pact is the result of a collaborative and feedback-led community process designed to give residents meaningful opportunities to shape its development.
A group of local organisations, led by Old Diorama Arts Centre (ODAC) in collaboration with Fitzrovia Youth in Action (FYA), Hopscotch Women’s Centre and Somers Town Community Association (STCA), were commissioned to carry out independent community research to inform the Pact.
In total, more than 300 local people attended this series of research workshops and festival events. More than 150 Euston residents took part in 14 creative workshops in a research phase between September and November2025. The findings from this work then shaped a further series of resident workshops, where residents co-created the commitments that now form the Euston Housing Pact.
At ODAC, we believe that arts-led, person-centred engagement and authentic co-design are the key to meaningful, lasting social change - especially in urban regeneration. The arts open up conversations that are hard to have and help imagine alternatives to the status quo. Arts, youth and community centres are spaces where people feel safe to share and be heard.
Euston communities have emphatically shared the challenges of their housing and living conditions, and how they want real power in the future development of Euston. There’s a vital need to rebuild trust and establish new mechanisms to co-create a neighbourhood in a city that works for all.
This Pact, and the processes of its development, is an exemplary first step that we hope will be adopted and further developed by more stakeholders. The Pact principle of Boldness and Ambition will guide ODAC’s continued work with communities and urban change partners in Euston.
A Building Block for a Future Locally Led Urban Development Corporation
The launch of the Housing Pact comes as Camden continues plans to establish a Locally Led Urban Development Corporation (LLUDC) for Euston – working closely with the Mayor of London to create a new body that would coordinate planning, investment and regeneration across Euston - supporting the delivery of thousands of jobs, new homes and economic growth for the UK alongside the development of the new HS2 terminal by the government’s Euston Delivery Company.
Subject to legislation and public consultation in 2026, the LLUDC could begin operating in 2027. The Council intends for the Pact to act as a framework guiding how the Corporation, future developers and partners work with communities in Euston to ensure the Development Corporation embeds a local focus into decision making.
Independent research has found that coordinated regeneration of Euston by a LLUDC could deliver:
- At least 2,000 new homes, including affordable homes
- 34,000 new jobs, including in the Knowledge Quarter - London’s global cluster for cutting-edge innovation that is shaping the future of life science, healthcare, technology and AI
- £41 billion to the national economy by 2053